HEAD OF INFLUENCER
GISOU WANTS YOU!
ABOUT US:
Gisou is born out of a passion for bees and haircare, based on a six-generation beekeeping heritage, our products are inspired by and made with the finest, sustainably sourced ingredients from our very own Mirsalehi Bee Garden.
At Gisou we are on a mission to share our HONEY GLOW. As a rapidly growing scale-up, we're dedicated to crafting iconic beauty products, and building a world-class team to drive our vision and brand forward. We are talent obsessed and deeply believe that the raw skills of our people, and their collective brilliance is what makes us truly extraordinary!
ABOUT THE ROLE:
As Head of Influencer at Gisou, you will lead our global influencer marketing and advocacy strategy, shaping how we connect with creators, influencers, and our diverse network worldwide. This is a pivotal senior role, ensuring Gisou continues to set the standard for excellence and innovation in the beauty industry. You will define the long-term vision for influencer and advocacy at scale, build and grow a best-in-class team, and ensure Gisou remains a leader in driving influence and cultural relevance.
Rooted in Gisou’s DNA founded by one of the world’s most influential creators, this role requires someone who combines strategic vision, deep industry expertise, and flawless execution. You will work cross-functionally with PR, Creative, Marketing, Social, and E-commerce teams, as well as leadership, to ensure influence is a true growth engine for the brand.
WHAT YOU'LL DO:
- Set the global influencer vision & strategy: Define and implement Gisou’s international influencer & advocacy roadmap to drive brand awareness, cultural impact, and commercial growth.
- Build and scale programs: Oversee ambassador programs, and support affiliate projects in partnership with E-Commerce and Community teams.
- Lead world-class activations: Direct all influencer activations, including sponsored content, brand partnerships, events, collaborations, and creator-led campaigns.
- Foster innovation: Identify and leverage new technologies, platforms, and cultural trends to keep Gisou’s influencer marketing ahead of the curve.
- Insights-driven approach: Develop and implement KPI frameworks that tie influencer and advocacy efforts to business growth, leveraging data, social listening, and audience insights.
- Cross-functional leadership: Partner with Creative, Marketing, and Social teams to develop campaigns that deliver both brand love and measurable results, as well as working with regional Marketing teams and external PR agencies to ensure flawless execution.
- Team leadership & development: Build, coach, and inspire a high-performing Influencer team, set ambitious OKRs, and ensure the team continuously evolves.
- Budget ownership: Define, allocate, and oversee budgets to maximize ROI and scale programs effectively.
- Community building: Strengthen Gisou’s global creator and advocate community, ensuring they feel valued, engaged, and aligned with the brand mission.
WHO YOU ARE:
- 7+ years of experience in influencer marketing within beauty, fashion, or another fast-paced consumer industry.
- Proven track record of building and scaling global influencer/advocacy programs.
- Strong understanding of Gen Z & Millennial audiences (18–40).
- Deep knowledge of influencer & social media trends, tools, and measurement methodologies.
- Strategic thinker with the ability to also drill down into operational details when needed.
- Experience managing budgets and delivering measurable ROI.
- Exceptional leadership skills: ability to coach, inspire, and grow a team.
- Passion for beauty and strong cultural awareness.
- Highly entrepreneurial, proactive, and comfortable in a dynamic, high-growth environment.
- Amsterdam based or able to relocate
WHAT WE OFFER:
- 1 day of remote working per week.
- Subsidised fresh daily lunch via our partner Feedr, plus drinks and snacks provided in the office.
- Regular team activities and drinks.
- Contribution towards ClassPass membership.
- Mental health support via OpenUp.
- Ability to lease a bike with an employer contribution.
- Every year, you’ll receive a personal employee gift card.
At Gisou, you’ll be part of an ambitious, fast-growing beauty company with an international, dynamic, and collaborative atmosphere. You’ll join a team of creative powerhouses and bold thinkers who bring out the best in each other and work together to build something iconic.
Growth here isn’t a side benefit, it’s part of the journey. As our business continues to evolve globally, you’ll find plenty of opportunities to stretch your skills, push your boundaries, and shape the future of beauty with us.
INTERESTED?
We can't wait to hear from you!
- Department
- Communications
- Locations
- Amsterdam
- Employment Type
- Full Time