ABOUT US:
At Gisou we are on a mission to make the world GLOW! As a rapidly growing scale-up, we're dedicated to crafting iconic beauty products and activations, and building a world-class team to drive our vision and brand forward. We are talent obsessed and deeply believe that the raw skills of our people, and their collective brilliance is what makes us truly extraordinary!

ABOUT THE ROLE:

At Gisou, we’re on a mission to share the Honey Glow with the world. As our Paid Social Manager, you will shape and execute a global paid media strategy that drives growth across Direct-to-Consumer and retail partners like Sephora, while ensuring our efforts remain rooted in brand values.

You’ll be responsible for managing paid social campaigns, enhancing media’s role in amplifying earned and owned social content, and integrating efforts across Affiliate, Influencer, and comms. With a balance of performance marketing expertise and brand sensitivity, you’ll help us scale sustainably and bring the Gisou story to more people, everywhere. 

KEY RESPONSIBILITIES: 

Paid Social Strategy & Execution

• Own end-to-end paid social campaigns (Meta, TikTok, Pinterest, YouTube, etc.), driving both performance and long-term brand equity.

• Continuously refine strategies (audience, creative, market-specific optimization) to sustain healthy performance indicators across all markets.

• Support the growth of Gisou.com, Amazon US and TikTOk Shop channels through coordinated media planning.

• Distribute budgets effectively across channels and markets to achieve consistent YoY growth.

• Build transparent reporting systems that provide full visibility into traffic and revenue sources from paid social channels

• Deliver actionable insights to optimize spend, balance traffic-driving vs. performance goals, and inform paid social strategy.

Affiliate Relaunch & Integration 

• Relaunch the affiliate program with the right platform for scalability and alignment with performance objectives and brand values.

• Develop an integrated way of working across Affiliate, Influencer, PR, and Paid to maximize ROI and efficiency.

Earned & Owned Media Amplification 

• Enhance media’s role in supporting earned (EMV, views) and owned (follower growth, views)

• Implement a structured approach to boosting influencer and owned content with clear selection criteria, targeting strategies, and performance evaluation.

Testing & Innovation 

• Proactively test new platforms, ad formats, and audience strategies to keep Gisou at the forefront of digital and social media.

Cross-Team Collaboration 

• Partner closely with Social, Creative, Digital, Influencer, and comms teams to deliver fully integrated, impactful campaigns.

REQUIREMENTS:

• 4+ years’ experience in Paid Social management (brand or agency), ideally within beauty, fashion, or consumer lifestyle.

• Proven success in balancing performance marketing with brand-building.

• Strong analytical mindset, confident with reporting, attribution, and budget allocation.

• Experience with affiliate marketing platforms and strategies is a plus.

• Social-first creative thinker, attuned to emerging trends, platforms, and content.

• Collaborative and adaptable, thriving in cross-functional environments.

• Passion for beauty, digital culture, and building global brands.

WHAT WE OFFER
The opportunity to be part of an ambitious, fun and dynamic team, with a pleasant informal and international working atmosphere and regular team activities and drinks. You will be working 4 days a week from our stunning office in the centre of Amsterdam, and have the possibility to work one day from home if you like. Lunch, drinks and snacks in the office are being provided every day.

Our team's wellbeing is super important to us, therefore we offer fitness membership via ClassPass, and mental health support via OpenUp to all our employees. Gisou is a fast growing and disruptive beauty company that offers huge opportunities for personal development and growth.

INTERESTED?
We can't wait to hear from you.