Head of Growth
GISOU WANTS YOU!
ABOUT US:
At Gisou we are on a mission to make the world GLOW! As a rapidly growing scale-up, we're dedicated to crafting iconic beauty products and activations, and building a world-class team to drive our vision and brand forward. We are talent obsessed and deeply believe that the raw skills of our people, and their collective brilliance is what makes us truly extraordinary!
ABOUT THE ROLE:
We’re looking for an experienced and strategic Head of Growth to join our Global Digital, Data & Ecommerce Team in the Netherlands. In this pivotal role, you’ll lead and scale our global performance marketing efforts across all paid digital media channels—including Amazon, Meta, Google, TikTok, YouTube, Affiliates, and emerging platforms.
Reporting to the Global VP of Digital, Data & Ecommerce, you’ll drive customer acquisition, revenue growth, and brand visibility across key markets. You’ll collaborate cross-functionally with ecommerce, media, creative, brand, and comms teams to craft and execute high-impact full-funnel campaigns—from awareness to conversion.
We’re looking for someone hands-on yet highly strategic—someone who can lead the performance media roadmap while staying close to the data, the channels, and the creative that fuels growth.
WHAT YOU'LL DO:
- Own the strategy, execution, and performance of all digital paid media channels globally—starting with Amazon, Meta, Google, and TikTok—with a clear focus on ROI and long-term customer value.
- Plan and lead always-on and campaign-based initiatives that drive traffic, conversions, and customer growth across owned DTC and retail marketplaces.
- Manage and optimize paid campaigns across a full-funnel mix: Paid Search, Paid Social, Display, Programmatic, Video, and Affiliate channels.
- Oversee Amazon advertising across Sponsored Ads, DSP, and related placements, working closely with the ecommerce and retail teams to drive sales and visibility.
- Build performance measurement frameworks across channels; track and analyze KPIs (ROAS, CAC, LTV, CVR, TACOS, etc.) to deliver actionable insights.
- Work closely with the creative and brand teams to develop high-performing assets that align with platform best practices and audience behavior.
- Lead the media planning, forecasting, and budgeting processes; allocate spend strategically across platforms, markets, and campaigns.
- Stay ahead of trends in digital media, growth marketing, and platform innovation—testing new channels, formats, and tools to unlock scalable growth.
- Develop reporting frameworks, dashboards, and performance insights to share across leadership and internal teams.
- Partner with external agencies and internal stakeholders to ensure alignment, innovation, and operational excellence.
WHO YOU ARE:
- 6+ years of hands-on experience in performance marketing or growth roles, ideally in DTC or consumer brands with a global footprint.
- Deep expertise across core platforms: Amazon Ads (Ad Console, DSP), Meta, Google Ads, TikTok, and programmatic display.
- Proven track record of driving revenue and efficiency through digital campaigns across multiple geographies, including US and EU markets.
- Strategic thinker with a strong analytical mindset—comfortable with data tools and performance dashboards.
- Experience with tools such as Google Analytics, Meta Ads Manager, Amazon Brand Analytics, Perpetua, Pacvue, or similar.
- Comfortable leading both in-house execution and agency/vendor partnerships.
- Collaborative team player who thrives in fast-paced, high-growth environments and communicates clearly across teams and functions.
- Fluent in English (spoken and written).
WHAT WE OFFER
The opportunity to be part of an ambitious, fun and dynamic team, with a pleasant informal and international working atmosphere and regular team activities and drinks. You will be working 4 days a week from our stunning office in the centre of Amsterdam, and have the possibility to work one day from home if you like. Lunch, drinks and snacks in the office are being provided every day.
Our team's wellbeing is super important to us, therefore we offer fitness membership via ClassPass, and mental health support via OpenUp to all our employees. Gisou is a fast growing and disruptive beauty company that offers huge opportunities for personal development and growth.
INTERESTED?
We can't wait to hear from you.
- Department
- Digital
- Locations
- Amsterdam