ABOUT US
At Gisou we are on a mission to make the world GLOW! As a rapidly growing scale-up, we're dedicated to crafting iconic beauty products and activations, and building a world-class team to drive our vision and brand forward. We are talent obsessed and deeply believe that the raw skills of our people, and their collective brilliance is what makes us truly extraordinary!

We’re now looking for a Senior CMI Manager to join our hive, someone who thrives on connecting the dots between data and storytelling, and who wants to play a key role in shaping insight-driven decisions across the business.

ABOUT THE ROLE

As our Senior CMI Manager, you’ll be the expert across Gisou for all things consumer and marketing insights, and a go to person for finding and telling the stories hidden in our data.

This role is perfect for someone who loves going deep into data, building insights from scratch, and partnering across teams to bring them to life. While you will collaborate across Marketing, Product, E-commerce and Growth, this is an individual contributor role with high impact and autonomy.

YOU WILL...

Mine the data, shape the insight

• Analyse and interpret consumer behavior using data from performance media, D2C (Shopify), Amazon, CRM (klaviyo), social listening (BrandWatch), customer service (Gorgias) - identifying consumer and sales trends and community sentiments & NPD opportunities.

• Develop clear, actionable insights to inform D2C trading calendar, brand strategy, campaign development, content performance, and new product decisions.

• Lead ad-hoc research projects using internal and platform-level data, creating powerful consumer narratives that shape decisions.

Own the insights function

• Build and maintain dashboards and reports that track brand, consumer, and content performance across platforms.

• Identify and monitor key metrics across the full consumer journey – from awareness to conversion to loyalty.

• Create self-serve tools and insights resources for internal teams, empowering data-informed decision making.

Connect the dots & Collaborate

• Work closely with media, comms, marketing, E-commerce, CRM and Amazon teams to understand their objectives, performance questions and deliver tailored and actionable insights.

• Present clear, visual, and impactful reports to stakeholders – connecting the dots between consumer behavior and business results and needed strategy.

• Be the go-to internal expert on how our consumers think, feel, and act.

WHAT WE ARE LOOKING FOR:

• A naturally curious and analytical thinker with a passion for digging deep into data to uncover actionable consumer and marketing insights.
• Proven experience translating complex data into compelling narratives that influence strategy across brand, content, and product.
• A confident individual contributor who thrives in a fast-paced, cross-functional environment and enjoys high levels of autonomy and impact.
• Skilled in working with data platforms such as Shopify, Amazon, Klaviyo, BrandWatch, and Gorgias – with a strong grasp of the full consumer journey from awareness to loyalty.
• Comfortable building and maintaining dashboards, reports, and self-serve insight tools to empower teams with data.
• A strong communicator who can connect the dots, collaborate across departments, and bring the voice of the consumer to life through clear, visual storytelling.

WHAT WE OFFER
The opportunity to be part of an ambitious, fun and dynamic team, with a pleasant informal and international working atmosphere and regular team activities and drinks. You will be working 4 days a week from our stunning office in the centre of Amsterdam, and have the possibility to work one day from home if you like. Lunch, drinks and snacks in the office are being provided every day.

Our team's wellbeing is super important to us, therefore we offer fitness membership via ClassPass, and mental health support via OpenUp to all our employees. Gisou is a fast growing and disruptive beauty company that offers huge opportunities for personal development and growth.

INTERESTED?
We can't wait to hear from you.